As we sit here on New Year's Eve, lots of people are probably thinking about their resolutions for the coming year. For a number of people hoping to compete in Superstar, those resolutions likely include becoming a professional game designer (which includes freelancing, as far as I'm concerned).
Superstar is, on one hand, one of the best ways to do that. If you manage to be in the less than 5 percent of contestants who get into the Top 32, you're going to have Paizo and plenty of Third Party Publishers aware of your name and a ready forum to show them your work. If you make the Top 4, you have a guaranteed contract with the biggest name in the business.
That said, it's also one of the worst ways to do that.